Training Video Production - 11 important ideas

Megapixels. Every body seems to think that the more megapixels the camera has, then the better the photo that can be taken. Generally that's true if the sensor is large enough and the lens is good quality one... Most compact cameras have a sensor size of 1/2.3" which really isn't enough in low light conditions, The higher end cameras, costing quite a bit more, have sensors that are 1/1.7". They invariably don't have the zoom capability some of the smaller sensor cameras have, but they do perform better in low light conditions and you can achieve some depth of field with them.

Make the video around two minutes long. This can be an ideal length if you want web video production to produce an impact. A lot of production pertaining people have short attention spans and may wander off to an issue else if the video is being conducted for too long. You can always do some world-wide-web video editing later to help tidy things up. Generally the video needs to engage the viewer and offer something of value.



Use video marketing to advertise your wares. When your site or blog features a video, you have a stronger way to keep your customers's focus on the site and your products. This is helpful in producing sales.

If you plan on using stock footage for your video, pick high definition stock footage. Make sure that the footage fits with your idea and looks clear and crisp. Viewers will click away if the video is low quality and fuzzy which means no sale. At the same time, be sure you choose a person who can sound natural while reading copy. Someone with a monotone voice is either going to bore the viewer or put them to sleep.

Get yourself a niche account first. You'll find that when you sign for an account with the online video supplier sites, you are presented with a choice for 4 main categories; comedian, director, guru, and musician. You'll need to sign up for the guru option, because that's the one catering for those of us selling products online. You are building a business and so you are looking to be viewed as an expert in your niche; you need to develop their trust in you accordingly.

As with all website content you need to build back-links. Post on your own blog as well as add comments on other blogs linking to your video. Make it easy for visitors to share the link to your video and even add a 'Tell a Friend' button if possible.